When the internet is flooded with AI-generated posts and cookie-cutter advice, the only way to stand out is by being the one thing the robots can’t copy: you.
That’s the heart of our conversation with Chris Do, designer, educator, and the guy who’s turned his personal brand into a global business.
Here’s what hit us most:
1. Safe is risky.
If you’re just following the playbook, you’re invisible.
2. Authenticity beats algorithms.
Show up as yourself. That’s what people stick around for.
3. The AI fog is real.
Machines can churn, but they can’t replace a real story.
4. Lead with value.
Keep making deposits in people’s lives. When you finally ask, they’ll lean in.
5. Future-proof branding.
Platforms come and go. Who you are and how you connect will always matter.
Listen to the full episode here 🪨
At the end of the day, personal branding isn’t about chasing the next hack, it’s about doubling down on the parts of you nobody else can copy. So glad we got Chris back on again for round 2! Let's have a week.
Talk soon,
Bfiggy & Kostas